VizSense pioneers martech-infused influencer strategies, blending cutting-edge AI with insightful human expertise to craft campaigns that don't just predict trends—they set them. Backed by unparalleled research, we guarantee that your brand's message lands with precision—right audience, right platform, right moment.
Take it off your list. We handle the entire campaign lifecycle, allowing brands and marketers to focus on strategy. With our full-service approach, you can stay focused on the big picture while we manage all the details.
At the outset of our client partnerships, we conduct thorough consumer insights research to shape campaign direction and provide valuable insights into our client's market position and competitors.
We utilize micro-influencers because their engaged and loyal audiences often yield higher engagement rates and more authentic brand connections. This approach allows for targeted marketing that drives meaningful interactions.
Our AI assesses brand sentiment, engagement, and conversion rates, generating detailed reports that allow our team to evaluate influencers' sponsored/organic content, audience demographics, and competitor collaborations to ensure alignment with client objectives. Clients can also access our dashboard to monitor KPIs, posting calendars, content galleries, and influencer content approval.
From daily influencer communication to managing contracting and procurement, handling draft collection and editing, obtaining content approvals, ensuring FTC compliance, and conducting engagement analysis – we've got it all covered!
Comprehensive Brand, Competitor, and Industry Research Insights Report, encompassing a thorough analysis into keywords, sentiment, key themes, recommended narratives, and influencer focus insights.
We strategically allocate a percentage of the total campaign budget to implement a targeted amplification approach, leveraging our user-generated content (UGC) from influencers.
Tracking the entire customer journey and linking sales data to our campaigns allows us to refine strategies and provides clients access to valuable analytics while ensuring each campaign drives maximum impact with measurable results.
We integrate the diverse elements of our campaign into strategic PR and earned media initiatives by building awareness, enhancing credibility, and shaping narratives.
Armed with proprietary AI, our team reviews influencers’ online presence and performance history to ensure authenticity and relevance with client objectives.
We handle content rights management, giving you the ability to "regram" across your social channels and use it for other marketing assets, enhancing the versatility of your broader marketing strategy.
We utilize data on influencer and audience locations to deliver personalized content and advertisements, and enhance our reach through paid amplification to effectively target specific geographic areas.
From event conceptualization to planning and execution, we ensure events align with your vision and objectives, sparking conversations that resonate well beyond the event itself.
Clients can access their personalized dashboard, which facilitates real-time monitoring of KPIs, posting calendars, content galleries, and content approval, allowing them to be as involved in the campaign as they desire.
"This campaign had some of the most authentic content I have seen! The team chose influencers that represented the brand so well and that really came through in the campaign content!"
- Brand Manager
"This campaign gave the brand the bump it needed to get us where we are today! We are now the #1 brand in the category at this retailer!"
- Brand Manager
"We can't thank you all enough for such a great partnership! We know we had a lot of changes this past year with COVID and strategy pivots, and you were all such great partners through and through. This was such a successful campaign!"
- Brand Manager
"Can't thank you enough - you almost did a little too good on this campaign because now I have everyone asking me how they can use the content!"
- Brand Manager
"Just reviewed the first round of Skittles influencers and was overall impressed. Our team noted at the end of the meeting that VizSense continues to be a great partner for these activations. We're already looking forward to next year."
- Brand Manager, Mars Wrigley
"I've done so many influencer campaigns in the past and this is by far the best one and the best quality! I felt the influencers had a genuine appreciation for the app instead of JUST getting paid to post. I could really feel their energy throughout the campaign, and it really showed with the final metrics!"
- Founder / App Creator
"We are so excited about the great content the influencers are pushing – it is driving a lot of interest and the flavor is KILLING IT at 7-Eleven right now. The colors, descriptors, and overall positive vibes fit perfectly with what we’re hoping to accomplish here and the influencers did an awesome job driving crave-ability for the new flavor."
- Brand Manager
"This campaign had some of the most authentic content I have seen! The team chose influencers that represented the brand so well and that really came through in the campaign content!"
- Brand Manager
"This campaign gave the brand the bump it needed to get us where we are today! We are now the #1 brand in the category at this retailer!"
- Brand Manager
"We can't thank you all enough for such a great partnership! We know we had a lot of changes this past year with COVID and strategy pivots, and you were all such great partners through and through. This was such a successful campaign!"
- Brand Manager
"Can't thank you enough - you almost did a little too good on this campaign because now I have everyone asking me how they can use the content!"
- Brand Manager
"Just reviewed the first round of Skittles influencers and was overall impressed. Our team noted at the end of the meeting that VizSense continues to be a great partner for these activations. We're already looking forward to next year."
- Brand Manager, Mars Wrigley
"I've done so many influencer campaigns in the past and this is by far the best one and the best quality! I felt the influencers had a genuine appreciation for the app instead of JUST getting paid to post. I could really feel their energy throughout the campaign, and it really showed with the final metrics!"
- Founder / App Creator
"We are so excited about the great content the influencers are pushing – it is driving a lot of interest and the flavor is KILLING IT at 7-Eleven right now. The colors, descriptors, and overall positive vibes fit perfectly with what we’re hoping to accomplish here and the influencers did an awesome job driving crave-ability for the new flavor."
- Brand Manager
"This campaign had some of the most authentic content I have seen! The team chose influencers that represented the brand so well and that really came through in the campaign content!"
- Brand Manager
"Just reviewed the first round of Skittles influencers and was overall impressed. Our team noted at the end of the meeting that VizSense continues to be a great partner for these activations. We're already looking forward to next year."
- Brand Manager, Mars Wrigley
"We are so excited about the great content the influencers are pushing – it is driving a lot of interest and the flavor is KILLING IT at 7-Eleven right now. The colors, descriptors, and overall positive vibes fit perfectly with what we’re hoping to accomplish here and the influencers did an awesome job driving crave-ability for the new flavor."
- Brand Manager
"I've done so many influencer campaigns in the past and this is by far the best one and the best quality! I felt the influencers had a genuine appreciation for the app instead of JUST getting paid to post. I could really feel their energy throughout the campaign, and it really showed with the final metrics!"
- Founder / App Creator
"We can't thank you all enough for such a great partnership! We know we had a lot of changes this past year with COVID and strategy pivots, and you were all such great partners through and through. This was such a successful campaign!"
- Brand Manager
"This campaign had some of the most authentic content I have seen! The team chose influencers that represented the brand so well and that really came through in the campaign content!"
- Brand Manager
"This campaign gave the brand the bump it needed to get us where we are today! We are now the #1 brand in the category at this retailer!"
- Brand Manager
"Can't thank you enough - you almost did a little too good on this campaign because now I have everyone asking me how they can use the content!"
- Brand Manager
Contact us today to start working together on your next project!
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